Now it is time to actually build the site. There are two major steps during this stage:

Confirm and Refine Technical/Functional Plan Build and Integrate the Site Technical/Functional Plan

Start by reviewing the Project Brief, Site Structure and Visual Design and confirm that everything is in alignment and supports the overall project goals and needs. Next, review and adjust the technical/functional specifications for the site:

Target Technical Specs - what browsers, OS, resolution and connection speeds will you target.

Browsers* - what browsers will you target? Operating Systems* - Mac, Windows, Other? Display Resolution* - what is the screen resolution the site will be designed for? what other screen resolutions will be supported gracefully? Connection Speed* - what is expected connection speed for your primary users, what other connection speeds will you target? Page Download Size - 30K and under 30-80k (typical page) 80-100k (graphic heavy) 100k+ (not recommended unless all users are high-bandwidth) * For the latest information see:

Browser, platform and display resolution statistics Connection Speed Confirm Functional Specs - what functionality does your site require? Use of W3C web standards is recommended to insure that your site pursues the goals of web for everyone and web on everything.

  • CSS
  • Flash
  • (X)HTML version
  • JavaScript
  • Rich Media (video, audio)
  • Search
  • Secure Credit Card Transactions
  • Backend Technologies (database, cgi, CMS, personalization, login)
  • Web Analytics

Project Plan - review your original timeline and the technical and functional specs you've just established. Do you have the resources you need to complete the project on time and within budget? Refine and add details to the project plan you drafted during the Project Definition Stage. Your project plan should now include a detailed list of concrete tasks, assignments, target dates and dependencies between tasks.

Build and Integrate the Site

Finally! Time to turn all this planning into reality! The steps include:

Build templates using web standards

  • CSS - separate presentation from content
  • (X)HTML - use valid (X)HTML
  • Javascript - add light scripting, make sure to degrade gracefully and maintain accessibility
  • Optimize - optimize images, css and (x)html
  • Run initial tests on templates
  • Create Pages

Pour content into templates Establish method for content contributors to review, update and add content Backend Development

Code dynamic features of the site that require database/cgi and integration like: search personalization/login secure transactions web analytics


Newa is offering the best in professional web design, website development & search engine optimization for growing businesses, small or large, allowing your company to market products or services through your eCommerce website. Our expert team is experienced in designing & developing top custom websites that effectively market your business, bringing success & sales online. From initial meetings with our designers and throughout the entire eCommerce design & development process, we'll work hand-in-hand with you to develop customized eCommerce software that puts your business above your competitors. We provide web design services nationwide and are located in Akron, near Cleveland, Ohio. For more, check out our Akron, Ohio Office.

eCommerce websites by Newa is developed with usability in mind making the navigational experience simple, allowing your firm to reach its potential selling products or services online. Our most valued services include web design & eCommerce website development, search engine optimization, branding / logo design and other professional marketing and consultation services. Our trusted and secure customized shopping cart systems allow you to offer features and functionality well above and beyond template solutions. Our goal is to create long term business relationships and become your partner for years ahead. With dedicated account managers, friendly customer service and all services under one roof, we know working with us will be an experience you’re more than satisfied with.

Having a solid eCommerce platform is the foundation of your online business and we understand the importance of utilizing the latest technology to increase your profitability. Our eCommerce solutions offer the best in standard features and functionality while remaining completely customizable. Our team can discuss your needs in custom functionality and tailor a solution that matches your brand and eCommerce goals.